Online Yearbook Publishing Solution MyYearbookBuilder Offers Higher Fundraising Potential

New Milford, Connecticut (December 1, 2010) – Odyssey Interactive, the nation’s leading producer of digital yearbooks for high school and other institutions, is proud to offer an online, digital publishing system that makes more money for fundraisers.

At wholesale, electronic yearbooks are about 35% less expensive to manufacture than comparable paper yearbooks, which means more profit for fundraisers.  However, in addition to raising more money per order, fundraisers also benefit from the opportunity to sell more yearbooks to more students because of the lower list price.

“In an environment where schools are struggling to keep yearbooks alive, where schools are cutting sports programs and other extracurricular activities, MyYearbookBuilder offers a much needed alternative fundraising solution that drives more profit, while requiring less planning and work than a traditional pasta dinner” said Joseph Durdock, Founder and Chief Executive at Odyssey Interactive.

Depending on price sensitivity and fundraising goals, electronic yearbooks can sell for $40 per copy in the beginning of the school year and then cost $60 or more by year’s end – an increasing scale commonly used to maximize fundraising potential.  Considering a wholesale price of $25, fundraisers would earn $15 per order at the beginning of the year and $35 per order at year’s end.  Furthermore, our standard practice of offering free and unconditional use of the MyYearbookBuilder.com publishing system guarantees zero additional expenses during the production phase, which results in maximum fundraising revenue.

Lastly, while most paper yearbook publishers require a final count long before closing, digital yearbooks can be ordered up until the last day of production without penalty.

“Today’s fundraisers must be creative.  It’s not enough to just be different; fundraisers have to work hard to reach the largest possible audience and turn energy into income for the school,” said Andrew Edwards, Vice President of Marketing and Business Development.  “The uniqueness of our product and the relevance to students ensures maximum participation and fundraising potential.

For further information, please contact Mr. John McClane.

About Odyssey Interactive

Odyssey Interactive, L.L.C. is a frontier, multimedia publishing company specializing in the development of custom digital solutions for archiving high school audio, video and photographs into interactive electronic yearbooks.

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