Odyssey Interactive Expands its MyYearbookBuilder System to Offer Digital Yearbooks to Colleges and Universities

New Milford, Connecticut (November 1, 2011) – Odyssey Interactive, the nation’s leading publisher of digital yearbooks for high school, is proud to announce the arrival of our much anticipated MyYearbookBuilder College platform enabling colleges and universities (grades freshmen, sophomores, juniors and seniors) to produce state-of-the-art digital yearbooks.

Traditional paper yearbooks, from elementary school through college, are an estimated $500 million-a-year industry in the United States. However, this industry has been in steady decline due to escalating publishing costs and documented evidence showing that paper yearbooks fight to stay relevant in the Facebook era.

“Odyssey Interactive’s MyYearbookBuilder.com offers students a low cost, state-of-the-art alternative to expensive paper yearbooks and ensures that the year-end staple remains universally available,” said Joseph Durdock, Founder and Chief Executive at Odyssey Interactive.

“It’s the perfect marriage between tradition and technology, which will quickly overcome the economic problems related to paper yearbook publishing,” said Joseph Durdock.

MyYearbookBuilder College is an online, electronic yearbook publishing system that integrates all facets of the yearbook creative development and production process. It’s a powerful tool that provides a centralized point of entry for yearbook content collection, organization and management, which includes photographs, audio, video and type-written text. The end result is a unique eYearbook that contains self-expression, artistic design, sophisticated technology and rich, interactive experiences.

All parts of the traditional yearbook have been preserved in the MyYearbookBuilder College publishing system including the ability to sign via eSignatures, and students can also sell advertisements in the form of eYearbook banner ads.

“Odyssey Interactive has combined the best of social media with the traditional paper yearbook for colleges and universities searching for rich media and more interactive viewing experiences,” said Andrew Edwards, Vice President of Marketing and Business Development. “Considering our past success with high school and middle school digital yearbooks, this is simply a natural progression for the MyYearbookBuilder publishing system.”

For further information, please contact Mr. John McClane.

About Odyssey Interactive

Odyssey Interactive, L.L.C. is a frontier, multimedia publishing company specializing in the development of custom digital solutions for archiving high school audio, video and photographs into interactive electronic yearbooks.

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